Business Performance Research

Our Research into What Goes Wrong

Business Performance Research

By analysing reports on Business/Project Failures or
Under-performance we could see precisely what went wrong, when, how, and why.

The main cause was Thinking Errors.  Identifiable and avoidable Thinking Errors made by the planning teams. Many were obvious … in hindsight.

In one £1bn failure we identified 21 Thinking Errors that could have been avoided had the planning teams been Thinking Clearly. Our research also showed how Clear Thinking can be achieved, by any team.

Costly Thinking Errors can occur when any team, at any level, devises a strategy or plan, or plans projects, innovations, or communications. Our Clear Thinking Process minimises this risk of errors, and maximises success.
Our Research into the vagaries of Business Planning and Performance The Business Experience conducts extensive research into:

  • “Why Strategies, Plans, Projects, Innovations, and Communications
     go Wrong” … and

  • “What really affects Business and Team/People’s Performance?”

Key findings

Even the experts in Scenario Planning, Shell, have made simple but costly Thinking Errors
  • Plans go wrong principally because strategy and planning teams make avoidable Thinking Errors. We explain how this happens and how your teams can maximise results and avoid costly mistakes. See Links below.
  • Communications go wrong because:

    - communications are inherently ‘iffy’ (“50% of my ad budget is wasted …”)
    - people wrongly believe they can judge their own communications
    - Quality Assurance techniques are not applied prior to publishing
      (no formal creative-analytical QA system existed … until now)
    - focus group pre-tests and usability/eye-path tests are highly unreliable

  • There are many factors that affect Business Performance and Team/People’s Performance that are not obvious or not addressed by many organisations. Leadership ability, Thinking skills, and Customer Focus came high on the list.
Scorecards can be disastrous The Balanced Business Scorecard hasn’t helped one major UK corporation. Despite being market leader, its share price has hardly risen in 25 years!
  How we did our Research
Why Strategies and Plans Go Wrong
Why Communications Go Wrong
What really affects Business Performance
How to Improve Business Performance – a Summary of our Services
Have a Demo Email us for an introductory discussion and demonstration of our 4-stage Clear Thinking Process applied to any aspect of your business.