Clear Thinking - The Business Experience

Thinking

Intelligence™

The Business Experience
Business Performance Improvement Services
for individuals, teams, and organisations

About Us

About Busines Experience

The Business Experience is a business performance improvement consultancy specialising in research, and related services, in:

  • Why strategies, plans, projects, decisions, innovations, and communications go wrong
  • What really affects Business and Team Performance
  • Effective communications and how comms can be quality-assured and improved
  • How people, especially teams, THINK, and how they can develop their Thinking Intelligence
  • The Change Process and how to change attitudes
  • Profitable Customer Focus - the balance between Business focus and Customer focus for mutual benefit
 
  • 20+ years' multi-perspective experience with global enterprises
  • Unique Business Performance Improvement Toolbox
  • Profiles of our co-founders: Michael Barrett and Alyson Burn
    ... Michael invented the concepts of Thinking Intelligence
    and AdQA (Advertising Quality Assurance)
  • Clients and client comments
Experience of
£multi-million projects,
... multiple teams,
 ... multiple perspectives

The Business Experience consultants have up to
20 years’ experience
on major £multi-million projects with mid- to large organisations …

from Concept Design, through Detailed Planning, to Operations
from Sales & Marketing to Purchasing - polar opposite viewpoints

evaluating and improving the PERFORMANCE of Business, Leaders, Teams, and People … especially their THINKING.

A unique Business Performance Improvement Toolbox  

... including a completely new concept:
Thinking Intelligence

 

... and a world-first Communications Quality Assurance system (AdQA)

  • Thinking Intelligencemodel for helping people, especially teams and leaders, to ensure whole-brain Flexible, Clear Thinking - includes Descrptors and Prompts for over 30 different ways of thinking (Thinking Styles)
  • AdQA - the world's first Quality Assurance system for testing, and improving, the effectiveness of any form of business communications
  • What affects Business/Team Performance - a revealing analytical tool for leadership and team development

  • The Change Process - for helping to plan Change
  • Experience the Change - workshop for changing attitudes
  • Seven Leadership Roles and Six Styles - the basis for any leadership training
  • 4-stage Customer-Focusing Process - sharpens profitable customer focus and generates new ideas
  • wide range of tools for solving problems, spotting improvements, and creating ideas

Our co-founders

... a Balanced Team

The Business Experience's co-founders are Michael Barrett and Alyson Burn. They make a Balanced Team in terms of Whole-Brain Thinking Styles.

Michael is strong in the Reasoning and Visionary Thinking Styles, whilst Alyson's preferences cover the Task and People Thinking Styles. Together, they make a Whole-Brained Team, encompassing all four Core Thinking Styles.

 Michael Barrett

Customer Focus specialist,
Communications Analyst, and Thinking Intelligence™ expert.

Michael Barrett

Gerald Ratner famously informed his audience about the 'quality' of his products

... and lost a £500m business. 

He failed to quality-assure his presentation

Michael Barrett is a Chemical Process Design Engineer by backgound but moved into Business Performance Consultancy specialising in Customer Focus, Communications Analysis, and Thinking Intelligence™ - Flexible, Clear Thinking.

He initially worked in Sales & Marketing with global suppliers to the Chemicals, Oil, and Gas industries. But he then switched careers to work with major oil companies and construction contractors in design and purchasing ... buying the same products and services he had been selling.

He found that:
♦  the perspectives of the Seller and Buyer are polar opposites, and 
♦  it was extremely difficult for any Seller to see their offerings and communications from the customers' viewpoint.

This dual-perspective experience formed the basis of a "unique customer-viewpoint insight" and a 4-stage Customer-Focusing Process that helps clients' teams see any aspect of their business from the customers' perspective - to spot 'hidden' sales barriers and generate ideas for improvements. 

It also enabled Michael to develop the world's first Quality Assurance system for testing and improving the effectiveness of any form of communications ... AdQA.  

Michael continues to research "Why Strategies, Plans, Projects, Decisions, Innovations, and Communications GO WRONG" and "What really affects Business and Team Performance".

And from studying Whole-Brain Thinking, he developed the world's first system for helping people and teams to think flexibly and clearly, via a 4-stage Clear Thinking Process. This is now offered as a training course in the concept he invented, Thinking Intelligence™ - again a world-first.

The results of our on-going research are published in our Thinking IntelligenceCase Study of the Month, in our Case Study section.

 Alyson Burn

Specialist in Organisation, Leadership, and People Performance; Talent Management; and Team Development 

An inspired team ... every Leader's dream

Co-founder Alyson Burn has over 20 years' experience as a Leadership, Learning & Development Consultant. She has worked with and for a diverse range of UK and global organisations in the pharmaceutical, energy, engineering, transport, and tourism industries. Alyson is a qualified Psychometric Tester, eg MBTI, OPQ, Belbin.

Her expertise includes designing, facilitating, and project-managing Team Development events, Leadership, High-Potential, and Talent Development initiatives, Change initiatives, short Management Training sessions, and Assessment & Development Centres.

Her interventions often have organisation-wide impact and revelations. For example: her design for a Key Talent Forum for 50 hi-po's was so successful it was rolled out globally across a major pharmaceutical company.

In another case, a series of training sessions uncovered the 'hidden' need for improvements in cross-department communications. When invited to discuss strategy it was discovered that Managers had a poor grasp of the business outside their own unit. 

This raises a key question: Who is in the best position to identify training needs? Sometimes there is a benefit in getting an outsider's perspective, even just to ask the right questions.

Clients
(worked for or with)
and our knowledge of Business Schools

Include Shell, Glaxo SmithKline, British Gas/BG, British Airways, Johnson & Johnson, Amec, and central government (Whitehall). We’ve had client relationships with, or exposure to, leading management development deliverers such as Duke University, Ashridge Management College, and Harvard Business School.

For one project we worked with the CEO, and the head of HR, of a 15,000-strong business unit of a top global company to design and facilitate a Strategy Forum for 200 key-talent managers. For another client (a business unit), a series of Customer-Focused Strategy workshops ultimately led to the business unit leapfrogging its much larger parent (by market capitalisation) after a demerger.

 Some Client Comments

♦  "A unique customer insight" ... typical client comment
♦  "That's odd, nobody's pointed that out before" ... virtually every client when working through our Customer-Focusing Process
 ♦  "Brilliant. Frankly, brilliant. It's a holistic solution for me" ... delegate on our Thinking Intelligence course, an experienced manager with a global company.

Have a Demo Email us for an introductory discussion on any aspect of Performance Improvement in your business